Depart Home for Madrid, Spain
Arrival in Madrid
Airport Transfer
Orientation Walking Tour - The group will become oriented with their neighborhood, the public transportation systems, nearby pharmacies, markets, ATMs, etc. Additionally, an in-depth safety briefing will be provided for what to do incase of an emergency.
Welcome Dinner - The group will be taken for a traditional dinner with a variety of menu options to cater all diets.
Breakfast & Day Briefing
Free Morning
Lunch Break
Historical and Cultural Walking Tour - Discover Plaza del Sol, Plaza Mayor, Palacio Real and walk the iconic neighborhoods of Chueca (famous for its gender movements) and Lavapies (famous for its migrant populations).
Breakfast & Day Briefing
Visit Reina Sofía Museum - The Museum of modern art in Madrid depicts some of the most interesting media records and propaganda of the past century in addition to Dali's work and Picasso’s masterpiece: Guernica.
Lunch Break
Radio Station - Exciting opportunity to learn about the workings of the media industry in Spain and how radio is produced and broadcasted. Meet some iconic social communicators who have had a significant impact on Spanish society: La Base or Carne Cruda TBD.
Breakfast & Day Briefing
Free Weekend in Madrid
Breakfast & Day Briefing
Social Communication Workshop 1 - Understand the role of communication in the shaping of social attitudes, beliefs, and acceptance of diversity (race, ethnicity, religion), identity, gender, and environmental greenwashing in Spain. Explore the stereotypes and biased language in Spanish Mass Media communication as reinforcement of traditional gender roles and its contribution to gender discrimination and inequality. Challenges in ensuring balanced and accurate coverage of inclusion, equity, and human rights issues.
Lunch Break
Visit Prado Museum - We will explore one of the country's cultural treasures focusing on the communication techniques of the artists throughout history.
Breakfast & Day Briefing
Social Communication Workshop 2 - Analyze the treatment of the unequal access, representation and distribution of power in communication, as well as its masking of human rights violations. Social Media plays an important role in raising awareness about the experiences and challenges faced by migrants and refugees, Mass Media coverage perpetuates harmful stereotypes, spreads misinformation, and is influenced by political and ideological factors.
Lunch Break
Visit Museo la NeoMudéjar - Visit this independent museum in the center of Madrid city. It is focused in New Media Arts, Performance, Art Brut, Feminism and Queer Activism and New Ecology Movements.
Breakfast & Day Briefing
Visit Fundación Museo Telefónica - Explore the most relevant communication museum in Spain
Lunch Break
Transfer to Granada
Breakfast & Day Briefing
Visit the Alhambra - Discover the most iconic monument in Granada. Considered by many like the jewel of Andalucía.
Lunch Break
Free Afternoon
Breakfast & Day Briefing
Visit Albaicin and Sacromonte-Explore these two UNESCO World Heritage Sites by the hand of a local history of art educator. Understand the underlying social, economic and artistic causes acting in the territory.
Lunch Break
Cineforum: Watch and discuss “The Social Dilemma”, a documentary film about the role and dangers of social media (Title TBC)
Breakfast & Day Briefing
Free Weekend in Granada
Suggestions: Visit Sevilla, Córdoba or Málaga
Breakfast & Day Briefing
Professional Visit El Ideal/Granada Hoy. Visit one of the main Newspapers of the city.
Lunch Break
Community Service (TBD) - i,e. Reforestation project in la Zubia/Collaboration in Urban Orchard
Breakfast & Day Briefing
Professional Visit to Start Idea - Meet this local company who run social communication business.
Lunch Break
Cineforum. Campeones/ En los Márgenes/ Cármen - (Title TBC)
Breakfast & Day Briefing
Visit Parque de las Ciencias. Experience the technological developments that allowed the digital and communication revolutions and discuss about scientific communication in the 21st century. Example StarTalk.
Lunch Break
Free Afternoon
Breakfast & Day Briefing
Graffiti Tour of the City - Discover some of the best examples of Urban Art in Granada. Explore the work of “El Niño de las Pinturas”, one of the best world-know graffiti painters from Spain.
Lunch Break
Activity with Fisahara (TBD) - Documentary film and community service/Community Service with Alfa.
Breakfast & Day Briefing
Social Communication Workshop 3 - Divide the city and assign groups of students to each area with an assignment to create their own story or photo essay.
Lunch Break
Human Communication Workshop - Artistic body language workshop and discussion on internal, interpersonal, and professional communication.
Breakfast & Day Briefing
Free Weekend in Granada
Suggestions: Alpujarras, Nerja, Altiplano or Cabo de Gata
Breakfast & Day Briefing
Transfer to Madrid
Lunch Break
Free Afternoon
Farewell Dinner and Program Closing
Breakfast & Day Briefing
Airport Transfer
Depart Madrid, Spain for Home